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1.
Introduction to marketing management : text and cases / Stewart H. Rewoldt, James D. Scott, Martin R. Warshaw. by
Edition: 3rd ed.
Publication details: Homewood, Ill. : R. D. Irwin, 1977
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.13.R4 1977, ...

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2.
Promotional strategy/ James F. Engel, Hugh G. Wales, Martin R. Warshaw. by
Edition: 3rd ed.
Publication details: Homewood, Ill: R. D. Irwin, 1975
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.E65 1975.

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3.
Promotional strategy: managing the marketing communications process/ James F. Engel, Martin R. Warshaw, Thomas C. Kinnear. by
Edition: 4th ed.
Publication details: Homewood, Ill: R. D. Irwin, 1979
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.E65 1979.

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4.
Promotional strategy: managing the marketing communications process/ James F. Engel, Martin R. Warshaw & Thomas C. Kinnear. by Series: The Irwin series in marketing
Edition: 5th ed.
Publication details: Homewood, Ill:. Richard D. Irwin, 1983
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415 .E65 1983.

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5.
Promotional strategy : managing the marketing communications process / James F. Engel, Martin R. Warshaw, Thomas C. Kinnear. by Series: The Irwin series in marketing
Edition: 7th ed.
Publication details: Homewood, IL : Irwin, 1991
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.E65 1991.

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