Marketing research / Carl McDaniel Jr., Roger Gates.

By:

McDaniel, Carl, Jr

Publication details: Hoboken, New Jersey : John Wiley & Sons, 2010.Edition: 8th ed., international student versionDescription: xxx, 693 p. ill. (some col.) 26 cm. + 1 CD-ROM (4 3/4 in.)ISBN:

9780470414361 (pbk.)
0470414367 (pbk.)

Other title:

Cover title : Marketing reseach with SPSS [Cover title]

Subject(s):

Marketing research

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Holdings
Item type	Current library	Home library	Call number	Materials specified	Copy number	Status	Date due	Barcode
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HF5415.2.M219 2010 (Browse shelf(Opens below))	n. 1	1	Available		00002088861
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HF5415.2.M219 2010 (Browse shelf(Opens below))	n. 2	1	Available		00002088862

Accompanied by CD-ROM (701003923).

Book is accompanied by 1 CD entitled'SPSS Student Version 16.0' bearing the same call number and available at Bahagian Koleksi Media.

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Marketing research / Carl McDaniel Jr., Roger Gates.

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