Marketing research / (Record no. 543084)

MARC details
000 -LEADER
fixed length control field 01289nam a2200325 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250930134339.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130326s2010 njua f b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470414361 (pbk.)
Terms of availability Hadiah
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0470414367 (pbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201304181538
Level of effort used to assign nonsubject heading access points zaina
Level of effort used to assign subject headings 201304181536
Level of effort used to assign classification zaina
y 03-26-2013
z fakrul
040 ## - CATALOGING SOURCE
Original cataloging agency MYPMP
Transcribing agency MYPMP
Modifying agency UKM
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.2.M219 2010
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.2
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .M219 2010
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name McDaniel, Carl,
Titles and words associated with a name Jr.
245 10 - TITLE STATEMENT
Title Marketing research /
Statement of responsibility, etc. Carl McDaniel Jr., Roger Gates.
246 14 - VARYING FORM OF TITLE
Title proper/short title Cover title : Marketing reseach with SPSS.
250 ## - EDITION STATEMENT
Edition statement 8th ed., international student version.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, New Jersey :
Name of publisher, distributor, etc. John Wiley & Sons,
Date of publication, distribution, etc. 2010.
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 693 p.
Other physical details ill. (some col.)
Dimensions 26 cm. +
Accompanying material 1 CD-ROM (4 3/4 in.)
500 ## - GENERAL NOTE
General note Accompanied by CD-ROM (701003923).
500 ## - GENERAL NOTE
General note Book is accompanied by 1 CD entitled'SPSS Student Version 16.0' bearing the same call number and available at Bahagian Koleksi Media.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
9 (RLIN) 60390
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b1560259x
b 2019-11-12
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type AM
Suppress in OPAC No
Call number prefix HF5415.2.M219 2010
914 ## - VTLS Number
VTLS Number vtls003526414
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields zsz
991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT)
a Fakulti Sains Sosial dan Kemanusiaan
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN TUN SERI LANANG
Operator's initials, OID (RLIN) 2013-01-03
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Printed Books
Language English
Country
-- 0
-- .b1560259x
Holdings
Withdrawn status Lost status Materials specified (bound volume or other part) Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    n. 1     PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 0.00 .i20280695 6 HF5415.2.M219 2010 00002088861 18/09/2025 1 18/09/2025 AM
    n. 2     PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 0.00 .i20280701 8 HF5415.2.M219 2010 00002088862 18/09/2025 1 18/09/2025 AM

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