Marketing research / Alvin C. Burns, Ronald F. Bush

By:

Burns, Alvin C

Contributor(s):

Bush, Ronald F

Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2006Edition: 5th edDescription: 665 p. ; 26 cmISBN:

0131477323 (hbk.)

Subject(s):

SPSS for Windows
Marketing research

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Holdings
Item type	Current library	Home library	Call number	Materials specified	Copy number	Status	Date due	Barcode
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HF5415.2.B776 2006 (Browse shelf(Opens below))		1	Available		00001473042

'SPSS integration'-- Pref.

Book is accompanied by 1 computer laser optical disc, entitled'SPSS student version 13.0' bearing the same call number and available at Bahagian Koleksi Media

Includes bibliographical references and index

Buku bacaan asas fakulti

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Marketing research / Alvin C. Burns, Ronald F. Bush

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