The great marketing wars [videorecording] / produced by The Burton Kaplan Company
Language: English Series: The great marketing wars [videorecording] ; part 1-3Publication details: Cliffs : Prentice Hall Inc., 1984Description: 3 videocassettes (U-matic) (19 min.each) : sd., col., ; 3/4 inSubject(s):
Contents:
Speakers: Philip Kotler, Ben M.Enis, Stephen A.Greyser
part 1. The military metaphor - part 2. The jeans battles - part 3. The soft drinks battles
| Item type | Current library | Home library | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
| TERHAD | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG MEDIA-P. TUN SERI LANANG (ARAS 2) | video HF5415.1.G73 (Browse shelf(Opens below)) | j.1 | 1 | Available | 00000763502 | ||
| TERHAD | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG MEDIA-P. TUN SERI LANANG (ARAS 2) | video HF5415.1.G73 (Browse shelf(Opens below)) | j.3 | 1 | Available | 00000763493 | ||
| TERHAD | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG MEDIA-P. TUN SERI LANANG (ARAS 2) | video HF5415.1.G73 (Browse shelf(Opens below)) | j.2 | 1 | Available | 00000763511 |
part 1. The military metaphor - part 2. The jeans battles - part 3. The soft drinks battles
Speakers: Philip Kotler, Ben M.Enis, Stephen A.Greyser
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