Results of search for 'an:60776' › Opac Gemilang catalog

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	1.	No cover image available The art of product development : from concept to market / Erwin A. Frand by Frand, Erwin A Publication details: Homewood, ILL. : Dow Jones-Irwin, 1989 Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.153.F73. Place hold
	2.	Beyond the brand : why engaging the right customers is essential to winning in business / John Winsor by Winsor, John, 1959- Publication details: Chicago : Dearborn Trade Pub., 2004 Online resources: Table of contents Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.15.W565. Place hold
	3.	Brand management : planning and control / J. R. Bureau by Bureau, J. R Series: Macmillan studies in marketing management Publication details: London : MacMillan, 1981 Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.15.B87. Place hold
	4.	Branded lives : the production and consumption of meaning at work / edited by Matthew J. Brannan, Elizabeth Parsons, Vincenza Priola. by Brannan, Matthew J Parsons, Elizabeth Priola, Vincenza, 1970- Publication details: Cheltenham, UK : Edward Elgar Publishing, c2011 Online resources: Online access Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD69.B7B698. Place hold
	5.	Branding unbound : the future of advertising, sales, and the brand experience in the wireless age / Rick Mathieson by Mathieson, Rick Publication details: New Delhi : Prentice-Hall of India, 2007 Online resources: Table of contents Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5548.34.M384. Place hold
	6.	The Brandmindset / Duane E. Knapp by Knapp, Duane E Publication details: New York : McGraw-Hill, 2000 Other title: Brand mindset Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD69.B7K62. Place hold
	7.	No cover image available Brands and brand management : critical perspectives on business and management / edited by Richard Elliott. by Elliott, Richard H Series: Critical perspectives on business and management Publication details: London : Routledge, 2008 Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (4)Call number: HD69.B7 B725, ... Place hold
	8.	Building the brand-driven business : operationalize your brand to drive profitable growth / Scott M. Davis, Michael Dunn by Davis, Scott M, 1964- Dunn, Michael Publication details: San Francisco, CA : Jossey-Bass, 2002 Availability: Items available for loan: PERPUSTAKAAN HOSPITAL CANSELOR TUANKU MUHRIZ (1)Call number: HD69.B7D264b 2002 9HUKM. Place hold
	9.	Built to love : creating products that captivate customers / Peter Boatwright & Jonathan Cagan. by Boatwright, Peter Cagan, Jonathan, 1961- Publication details: San Francisco, CA : Berrett-Koehler Publishers, 2010 Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.153.B638. Place hold
	10.	Business marketing strategy : cases, concepts, and applications / V. Kasturi Rangan, Benson P. Shapiro, Rowland T. Moriarity, Jr. by Rangan, V. Kasturi [author.] Shapiro, Benson P Moriarity, Rowland T Series: The Irwin series in marketing Publication details: Chicago : Irwin, c1995 Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.R268. Place hold
	11.	Citizen brands : putting society at the heart of your business / Michael Willmott by Willmott, Michael Publication details: Chichester : John Wiley & Sons, 2001 Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD60.W545. Place hold
	12.	Classic failures in product marketing : (marketing principles violations and how to avoid them) / by Donald W. Hendon by Hendon, Donald W Series: Dare to fail series Publication details: Petaling Jaya, Selangor : Hardknocks Factory Sdn. Bhd. , 2001 Other title: Marketing principles violations and how to avoid them Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.15.H46. Place hold
	13.	Competitiveness through total cycle time an overview for CEOs by Philip R. Thomas with Kenneth R. Martin by Thomas, Philip R Martin, Kenneth R., 1938- Publication details: New York McGraw-Hill 1990 Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.155.T47. Place hold
	14.	Conjoint Measurement [electronic resource] : Methods and Applications / edited by Anders Gustafsson, Andreas Herrmann, Frank Huber. by Gustafsson, Anders Herrmann, Andreas Huber, Frank SpringerLink (Online service) Edition: 4th Edition. Publication details: Berlin, Heidelberg : Springer-Verlag Berlin Heidelberg, 2007 In: Springer e-books Online resources: Click here to access online Availability: No items available.
	15.	Consumer product development / by Roderick White by White, Roderick Publication details: Harmondsworth : Penguin Books, 1976 Availability: Items available for loan: PERPUSTAKAAN DR ABDUL LATIFF (1)Call number: HV5415.15.W587c 1976 9 [00002132754]. PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.15.W48 1976, ... Place hold
	16.	Consumer product development / Roderick White by White, Roderick Publication details: London : Longman, 1973 Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.15.W48. Place hold
	17.	No cover image available Course on strategies for market development and creation, 16th-20th January 1978, National Productivity Centre, Petaling Jaya by Course on strategies for market development and creation (1978 : Petaling Jaya) Inoue, Akimasa Pusat Daya Pengeluaran Negara Publication details: Petaling Jaya : National Productivity Centre, 1978 Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: MK10 PDPN 14.2 C687 1978. Place hold
	18.	Creating product strategies / Beth Rogers by Rogers, Beth Series: Marketing for managers Publication details: London : International Thomson Business Press, 1996 Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.15.R63. Place hold
	19.	Brand stretch : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout/ by David Taylor. by Taylor, David, 1964- Publication details: Chichester, England ; Hoboken, NJ : J. Wiley, c2004 Other title: Brandstretch Online resources: Contributor biographical information Publisher description Table of contents Availability: No items available.
	20.	Developing new products and repositioning mature brands a risk-reduction system that produces investment alternatives / Eugene J. Cafarelli by Cafarelli, Eugene J, 1938- Series: Ronald series on marketing management Publication details: New York : Wiley, 1980 Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.15.C24. Place hold

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