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Services marketing : concepts, strategies, & cases / K. Douglas Hoffman, John E. G. Bateson.
Publisher: Boston : Cengage Learning, 2017Copyright date: ©2017Edition: Fifth editionDescription: xv, 458 pages : illustrations ; 26 cmContent type:- text
- unmediated
- volume
- 9781285429786
| Item type | Current library | Home library | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | HD9980.5.H645 2017 (Browse shelf(Opens below)) | 1 | Available | 00002188856 |
Includes index.
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