From idea to success : the Dartmouth entrepreneurial network's guide for start-ups / by Gregg Fairbrothers and Tessa M. Winter.
Publication details: New York : McGraw-Hill, 2012.Description: xviii, 392 p. : ill. ; 24 cmISBN:- 9780071760799 (alk. paper)
| Item type | Current library | Home library | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | HD53.F335 (Browse shelf(Opens below)) | 1 | Available | 00002071930 |
Includes index.
Introduction: the entrepreneur will save us? -- The framework -- Who is the entrepreneur? -- The right words to say -- What's the idea? -- Thinking about the market -- Intellectual property and licensing -- Risk -- Building your idea -- Building a business plan -- The founding team -- Building boards -- Employees and other people resources -- The competition -- Financing -- The law -- Nonprofits and social entrepreneurship -- Managing the company -- Everything is negotiable! -- On sales and selling -- Communication -- Leaders decide -- Accounting and money management -- Correcting your course -- Growing -- Liquidity events.
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