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Advertising : principles & practice / Sandra Moriarty, Nancy Mitchell, William Wells

By:

Moriarty, Sandra E. (Sandra Ernst)

Contributor(s):

Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, 2009Edition: 8th edDescription: xlvi, 640 p. : ill. (chiefly col.) ; 29 cmISBN:

9780132224154
0132224151

Subject(s):

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Holdings
Item type	Current library	Home library	Call number	Materials specified	Copy number	Status	Date due	Barcode
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HF5823.W455 2009 (Browse shelf(Opens below))		1	Available		00001574687

Previous editions had William Wells as first author

Includes bibliographical references (p. 615-624) and index

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