Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.
Analytics: Show analyticsPublication details: Cincinnati, Ohio : South-Western Publishing, c1996Edition: 3rd edDescription: liii, 890 p. : ill. (some col.), col. maps ; 29 cmISBN:- 0538849487
- Lamb, Charles W. Principles of marketing
| Item type | Current library | Home library | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | HF5415.L2624 1996 (Browse shelf(Opens below)) | 1 | Available | 00001563649 |
Rev. ed. of: Principles of marketing, 1993
Includes bibliographical references and index
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