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Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.

By: Contributor(s): Analytics: Show analyticsPublication details: Cincinnati, Ohio : South-Western Publishing, c1996Edition: 3rd edDescription: liii, 890 p. : ill. (some col.), col. maps ; 29 cmISBN:
  • 0538849487
Contained works:
  • Lamb, Charles W. Principles of marketing
Subject(s):
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Item type Current library Home library Call number Materials specified Copy number Status Date due Barcode
AM PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) HF5415.L2624 1996 (Browse shelf(Opens below)) 1 Available 00001563649

Rev. ed. of: Principles of marketing, 1993

Includes bibliographical references and index

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