The language of advertising : major themes in English studies / edited by Guy Cook

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Series: Major themes in English studiesPublication details: New York, NY : Routledge, 2007Description: 4 v. : ill. ; 24 cmISBN:

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Contents:

v. 1. Fundamentals -- v. 2. The social context of advertising language -- v. 3. Modes, media and case studies -- v. 4. Public relations and brands.

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Holdings
Item type	Current library	Home library	Call number	Materials specified	Copy number	Status	Barcode
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HF5821.L365 (Browse shelf(Opens below))	j. 4	1	Available	00001559710
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HF5821.L365 (Browse shelf(Opens below))	j. 3	1	Available	00001559709
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HF5821.L365 (Browse shelf(Opens below))	j. 2	1	Available	00001559708
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HF5821.L365 (Browse shelf(Opens below))	j. 1	1	Available	00001559707

Includes bibliographical references and index

v. 1. Fundamentals -- v. 2. The social context of advertising language -- v. 3. Modes, media and case studies -- v. 4. Public relations and brands.

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