Brand royalty : how the world's top 100 brands thrive and survive / Matt Haig

By:

Haig, Matt

Publication details: London : Kogan Page, 2004Description: vi, 314 p. : ill. (some col.) ; 25 cmISBN:

0749442573

Subject(s):

Brand name products -- Management

Online resources:

Table of contents

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Holdings
Item type	Current library	Home library	Call number	Materials specified	Copy number	Status	Date due	Barcode
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG SBR-P. TUN SERI LANANG (ARAS 5)	HD69.B7H354 sbr (Browse shelf(Opens below))		1	Available		00001462286

Includes bibliographical references and index

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Brand royalty : how the world's top 100 brands thrive and survive / Matt Haig

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