Marketing / Roger A. Kerin ... [et al.]
Series: McGraw-Hill/Irwin series in marketingAnalytics: Show analyticsPublication details: New York : McGraw-Hill/Irwin, 2006Edition: 8th edDescription: xlvi, 733 p. : col. ill., col. maps ; 29 cmISBN:- 0072828803 (text : alk. paper)
- 0073080152 (pkg. : alk. paper)
| Item type | Current library | Home library | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | HF5415.M29474 2006 (Browse shelf(Opens below)) | 1 | Available | 00001357068 | |||
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | HF5415.M29474 2006 (Browse shelf(Opens below)) | n.2 | 1 | Available | 00001470710 |
Book is accompanied by 1 computerlaser optical disc, entitled' Student CD-Rom to accompany marketing' bearing the same call number and available at Bahagian Koleksi Media
Includes bibliographical references (p. 673-700) and indexes
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