Market research : a guide to planning, methodology & evaluation / Paul Hague
Publication details: London : Kogan Page, 2002Edition: 3rd edDescription: x, 278 p. : ill. ; 25 cm. + 1 computer laser optical disc (4 3/4 in.)ISBN:- 0749437308
| Item type | Current library | Home library | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | HF5415.2.H34 2002 (Browse shelf(Opens below)) | 1 | Available | 00001330518 |
Book is accompanied by one CD, entitled'Market research' bearing the same call number and available at Bahagian Koleksi Media
References and furthur reading : p. 253-266
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