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Best practice cases in branding : lessons from the world's strongest brands / Kevin Lane Keller

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Publication details: Upper Saddle River, N. J. : Pearson Education , 2003Description: 288 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Materials specified	Copy number	Status	Date due	Barcode
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HD69.B7K44 (Browse shelf(Opens below))		1	Available		00001328428

References : p. 287-288

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