Effective marketing : creating and keeping customers / William G. Zikmund, Michael d'Amico.

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Publication details: Australia : South-Western College Pub., 2002Edition: 3rd edDescription: xxix, 553 p. : col. ill. ; 28 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Materials specified	Copy number	Status	Date due	Barcode
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HF5415.Z53 2002 (Browse shelf(Opens below))		1	Available		00001292439

Includes bibliographical references and index

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