The advertising business : operations, creativity, media planning, integrated communications / edited by John Philip Jones.

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Publication details: Thousand Oaks, Calif. : Sage Publications, 1999.Description: 548 p. : ill. (some col.) ; 24 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Materials specified	Copy number	Status	Date due	Barcode
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HF5813.U6A635 (Browse shelf(Opens below))		1	Available		00001242817

Includes bibliographical references and indexes.

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