Secret formula : how brilliant marketing and relentless salesmanship made coca-cola the best-known product in the world / Frederick Allen.

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Publication details: New York HarperBusiness 1994Description: xii, 500 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Materials specified	Copy number	Status	Date due	Barcode
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HD9349.S634C533 (Browse shelf(Opens below))		1	Available		00000795116

Includes bibliographical references (p. 473-476) and index

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