Marketing classics : a selection of influential articles / compiled by Ben M. Enis, Keith K. Cox.
Publication details: Inc., Boston : Allyn and Bacon, 1988.Edition: 6th editionDescription: xii, 544 p. ; 24 cmISBN:- 0205113796
| Item type | Current library | Home library | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | HF5415.M31954 1988 (Browse shelf(Opens below)) | 1 | Available | 00000312933 |
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| HF5415.M319515 2003 The marketing book / | HF5415.M31954 1977 Marketing classics : a selection of influential articles / | HF5415.M31954 1977 Marketing classics : a selection of influential articles / | HF5415.M31954 1988 Marketing classics : a selection of influential articles / | HF5415.M319544 2006 Marketing : concepts and strategies / | HF5415.M31955 Marketing : contemporary dimensions / | HF5415.M31955 1983 Marketing : contemporary dimensions / |
Includes bibliographies and index.
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