Brand management / (Record no. 679936)

MARC details
000 -LEADER
fixed length control field 01124cam a22003255a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250919174809.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100712s2010 enka b 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781848602083 (hbk.) (set of four volumes)
Terms of availability RM2,648.16
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1848602081 (hbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201012031655
Level of effort used to assign nonsubject heading access points jamil
Level of effort used to assign subject headings 201011231146
Level of effort used to assign classification maslia
Level of effort used to assign subject headings 201011231124
Level of effort used to assign classification maslia
Level of effort used to assign subject headings 201011231121
Level of effort used to assign classification maslia
y 07-12-2010
z rasyilla
040 ## - CATALOGING SOURCE
Original cataloging agency UKM
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HD69.B7B7346
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HD69.B7
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) B7346
245 00 - TITLE STATEMENT
Title Brand management /
Statement of responsibility, etc. edited by Francesca Dall'Olmo Riley
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. SAGE,
Date of publication, distribution, etc. 2010
300 ## - PHYSICAL DESCRIPTION
Extent v. :
Other physical details ill. ;
Dimensions 24 cm.
490 1# - SERIES STATEMENT
Series statement SAGE library in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products
General subdivision Management
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing)
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Riley, Francesca Dall'Olmo
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title SAGE library in marketing
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b14764817
b 2021-05-28
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type AM
Suppress in OPAC No
Call number prefix HD69.B7B7346
914 ## - VTLS Number
VTLS Number vtls003437519
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields mms
991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT)
a Fakulti Ekonomi & Perniagaan
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN TUN SERI LANANG
Operator's initials, OID (RLIN) 2010-12-07
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Printed Books
Language English
Country
-- 0
-- .b14764817
Holdings
Withdrawn status Lost status Materials specified (bound volume or other part) Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    j.1 n.1     PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 662.04 .i19437043 1 HD69.B7B7346 00002019739 19/09/2025 1 19/09/2025 AM
    j.2 n.1     PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 662.04 .i19437055 2 HD69.B7B7346 00002019740 19/09/2025 1 19/09/2025 AM
    j.3 n.1     PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 662.04 .i19437067   HD69.B7B7346 00002019742 19/09/2025 1 19/09/2025 AM
    j.4 n.1     PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 662.04 .i19437079   HD69.B7B7346 00002019743 19/09/2025 1 19/09/2025 AM
    j.1 n.2     PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 662.04 .i19437080   HD69.B7B7346 00002019744 19/09/2025 1 19/09/2025 AM
    j.2 n.2     PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 662.04 .i19437092   HD69.B7B7346 00002019745 19/09/2025 1 19/09/2025 AM
    j.3 n.2     PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 662.04 .i19437109   HD69.B7B7346 00002019746 19/09/2025 1 19/09/2025 AM
    j.4 n.2     PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 662.04 .i19437110 5 HD69.B7B7346 00002019747 19/09/2025 1 19/09/2025 AM

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