MARC details
| 000 -LEADER |
| fixed length control field |
01615cam a22003618i 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
230913s2024 pau ob 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9798369308158 |
| Qualifying information |
hardcover |
| Terms of availability |
RMRM1,171.30 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Description conventions |
rda |
| Modifying agency |
UKM |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.5 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.L448 3 |
| 245 00 - TITLE STATEMENT |
| Title |
Leveraging ChatGPT and artificial intelligence for effective customer engagement / |
| Statement of responsibility, etc. |
edited by Rohit Bansal, Abdul Hafaz Ngah, Aziza Chakir, Nishita Pruthi. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Hershey, PA : |
| Name of producer, publisher, distributor, manufacturer |
Business Science Reference, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2024 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxi,349pages,: |
| Other physical details |
illustrations |
| Dimensions |
24cm |
| 336 ## - CONTENT TYPE |
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media type term |
computer |
| Media type code |
c |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier type term |
online resource |
| Carrier type code |
cr |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 520 ## - SUMMARY, ETC. |
| Summary, etc. |
'This book provides deeper understanding on the role of Artificial Intelligence powered ChatGPT in enhancing better customer engagement and gain competitive edge'-- |
| Assigning source |
Provided by publisher. |
| 588 ## - SOURCE OF DESCRIPTION NOTE |
| Source of description note |
Description based on print version record and CIP data provided by publisher; resource not viewed. |
| 630 00 - SUBJECT ADDED ENTRY--UNIFORM TITLE |
| Uniform title |
ChatGPT. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Customer relations. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Technological innovations. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Artificial intelligence. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Bansal, Rohit, |
| Relator term |
editor. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Ngah, Abdul Hafaz, |
| Relator term |
editor. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Chakir, Aziza, |
| Relator term |
editor. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Pruthi, Nishita, |
| Relator term |
ditor. |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
| a |
.b17045095 |
| b |
2025-01-10 |
| c |
2024-09-18 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
AM |
| Suppress in OPAC |
No |
| Call number prefix |
HF5415.5 .L448 3 |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) |
| o |
600001049 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
| Link information for 9XX fields |
zsz |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
| a |
Fakulti Sains Teknologi dan Maklumat |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
| Library |
PERPUSTAKAAN LINGKUNGAN KEDUA |
| Operator's initials, OID (RLIN) |
2024-09-18 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b17045095 |