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Leveraging ChatGPT and artificial intelligence for effective customer engagement /

Leveraging ChatGPT and artificial intelligence for effective customer engagement / edited by Rohit Bansal, Abdul Hafaz Ngah, Aziza Chakir, Nishita Pruthi. - xxi,349pages,: illustrations 24cm

Includes bibliographical references and index.

'This book provides deeper understanding on the role of Artificial Intelligence powered ChatGPT in enhancing better customer engagement and gain competitive edge'--

ISBN: 9798369308158 RMRM1,171.30

Subjects--Uniform Titles:
ChatGPT.

Subjects--Topical Terms:
Customer relations.
Marketing--Technological innovations.
Artificial intelligence.

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Leveraging ChatGPT and artificial intelligence for effective customer engagement /

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