Social marketing : (Record no. 648364)

MARC details
000 -LEADER
fixed length control field 01132nam a2200313 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191205t2020 xxka g 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781544371863
Qualifying information paperdback
Terms of availability RM368.55
040 ## - CATALOGING SOURCE
Original cataloging agency UKM
Description conventions rda
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5414
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .L477s 2020 9
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lee, Nancy R.,
Relator term author.
245 10 - TITLE STATEMENT
Title Social marketing :
Remainder of title behavior change for social good /
Statement of responsibility, etc. Nancy R. Lee and Philip Kotler.
250 ## - EDITION STATEMENT
Edition statement Sixth edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture London :
Name of producer, publisher, distributor, manufacturer SAGE,
Date of production, publication, distribution, manufacture, or copyright notice 2020.
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice ©2020.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 486 pages :
Other physical details illustrations ;
Dimensions 24 cm.
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (page R1-R-25 ) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip,
Relator term author.
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b16809452
b 2020-07-29
c 2020-06-25
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type AM
Suppress in OPAC No
Call number prefix HF5414 .L477s 2020 9
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
o 900156885
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields aa
991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT)
a Program Sains Pemakanan, FSK, KKL
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN DR ABDUL LATIFF
Operator's initials, OID (RLIN) 2020-07-22
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Printed Books
Language English
Country
-- 0
-- .b16809452
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Coded location qualifier Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        PERPUSTAKAAN DR ABDUL LATIFF PERPUSTAKAAN DR ABDUL LATIFF KOLEKSI AM-P. DR ABDUL LATIFF 22/07/2020 - 1 368.55 .i2133965x 1 HF5414.L477s 2020 9 00002237970 20/11/2025 1 19/09/2025 AM

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