MARC details
| 000 -LEADER |
| fixed length control field |
01372nam a2200361 i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250919091021.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
170705s1982 caua b 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0803906137 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0803906145 |
| Qualifying information |
paperback |
| Terms of availability |
hadiah |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
| Level of rules in bibliographic description |
201802221523 |
| Level of effort used to assign nonsubject heading access points |
haiyati |
| Level of effort used to assign subject headings |
201712260933 |
| Level of effort used to assign classification |
haiyati |
| y |
07-05-2017 |
| z |
ros |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| -- |
UKM |
| Description conventions |
rda |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
P91.B43 1982 3 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
P91 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.B43 1982 3 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Berger, Arthur Asa, |
| Dates associated with a name |
1933-, |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
| Title |
Media analysis techniques / |
| Statement of responsibility, etc. |
Arthur Asa Berger. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
Beverly Hills : |
| Name of publisher, distributor, etc. |
SAGE Publications, |
| Date of publication, distribution, etc. |
c1982. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
160 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
23 cm. |
| 336 ## - CONTENT TYPE |
| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier type term |
volume |
| Source |
rdacarrier |
| 440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE |
| Title |
The Sage commtext series ; |
| Volume/sequential designation |
v. 10 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Bibliography: p. 158-159. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Mass media |
| General subdivision |
Methodology. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Mass media criticism. |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Publisher description |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy0660/82003367-d.html">http://www.loc.gov/catdir/enhancements/fy0660/82003367-d.html</a> |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Contributor biographical information |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy1009/82003367-b.html">http://www.loc.gov/catdir/enhancements/fy1009/82003367-b.html</a> |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
| a |
.b16490915 |
| b |
2019-11-12 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
AM |
| Suppress in OPAC |
No |
| Call number prefix |
P91.B43 1982 3 |
| 914 ## - VTLS Number |
| VTLS Number |
vtls003623758 |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
| a |
Fakulti Sains dan Teknologi Maklumat |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
| Library |
PERPUSTAKAAN LINGKUNGAN KEDUA |
| Operator's initials, OID (RLIN) |
2017-05-07 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b16490915 |