MARC details
| 000 -LEADER |
| fixed length control field |
01651nam a2200373 i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250919000849.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
141106s20152015njua 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780133545005 (paperback : student edition) |
| Terms of availability |
RM806.00 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0133545008 (paperback : student edition) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
| Level of rules in bibliographic description |
201412041416 |
| Level of effort used to assign nonsubject heading access points |
zaina |
| Level of effort used to assign subject headings |
201411131252 |
| Level of effort used to assign classification |
zaina |
| Level of effort used to assign subject headings |
201411061256 |
| Level of effort used to assign classification |
rasyilla |
| y |
11-06-2014 |
| z |
rasyilla |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
DLC |
| Modifying agency |
YDX |
| -- |
YDXCP |
| -- |
BTCTA |
| -- |
OCLCF |
| -- |
UKM |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF1416.K434 2015 tm |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF1416 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.K434 2015 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Keegan, Warren J. |
| 245 10 - TITLE STATEMENT |
| Title |
Global marketing / |
| Statement of responsibility, etc. |
Warren J. Keegan, Lubin Graduate School of Business, Pace University, New York City and Westchester, New York, Mark C. Green, Department of Business Administration and Economics, Simpson College, Indianola, Iowa, Tippie College of Business, Iowa City, Iowa. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
Eighth edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
Boston : |
| Name of publisher, distributor, etc. |
Pearson, |
| Date of publication, distribution, etc. |
[2015]. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxii, 586 pages : |
| Other physical details |
color illustrations ; |
| Dimensions |
28 cm. |
| 336 ## - CONTENT TYPE |
| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier type term |
volume |
| Source |
rdacarrier |
| 500 ## - GENERAL NOTE |
| General note |
Buku Bacaan Asas Fakulti. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Export marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Green, Mark C. |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
| a |
.b16023341 |
| b |
2019-11-12 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
TANDA MERAH |
| Suppress in OPAC |
No |
| Call number prefix |
HF1416.K434 2015 tm |
| 914 ## - VTLS Number |
| VTLS Number |
vtls003573083 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
| Link information for 9XX fields |
zsz |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
| a |
Fakulti Ekonomi dan Pengurusan |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
| Library |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
2014-06-11 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b16023341 |