Marketing research / (Record no. 576980)

MARC details
000 -LEADER
fixed length control field 01403pam a2200397Mi 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250930135843.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140827t2010 njuac 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780137135998 (paperback)
Terms of availability Hadiah
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0137135998 (paperback))
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201902281127
Level of effort used to assign nonsubject heading access points hamka
Level of effort used to assign subject headings 201501020942
Level of effort used to assign classification hendon
y 08-27-2014
z rasyilla
040 ## - CATALOGING SOURCE
Original cataloging agency EQO
Transcribing agency EQO
Modifying agency UKM
-- YDXCP
-- UKMGB
-- LND
-- OCLCF
-- UKM
Description conventions rda
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.2.B776 2010
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.2
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .B776 2010
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Burns, Alvin C.,
Relator term author.
245 10 - TITLE STATEMENT
Title Marketing research /
Statement of responsibility, etc. Alvin C. Burns, Ronald F. Bush.
250 ## - EDITION STATEMENT
Edition statement Sixth edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Upper Saddle River, N.J. ;
-- London :
Name of producer, publisher, distributor, manufacturer Prentice Hall,
Date of production, publication, distribution, manufacture, or copyright notice 2010.
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice ©2010.
300 ## - PHYSICAL DESCRIPTION
Extent 695 pages :
Other physical details illustrations, ports. ;
Dimensions 26 cm.
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
500 ## - GENERAL NOTE
General note 'Global edition.'
500 ## - GENERAL NOTE
General note Previous edition: 2006.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (page 662-680) and index.
630 00 - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title SPSS for Windows.
9 (RLIN) 53984
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
9 (RLIN) 60390
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bush, Ronald F.
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b15976257
b 2019-11-12
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type AM
Suppress in OPAC No
Call number prefix HF5415.2.B776 2010
914 ## - VTLS Number
VTLS Number vtls003567686
991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT)
a Fakulti Ekonomi dan Pengurusan
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN TUN SERI LANANG
Operator's initials, OID (RLIN) 2014-01-08
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Printed Books
Language English
Country
-- 0
-- .b15976257
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Materials specified (bound volume or other part)
        PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 0.00 .i20583758 3 HF5415.2.B776 2010 00002117672 18/09/2025 1 18/09/2025 AM  
        PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 0.00 .i2058376x   HF5415.2.B776 2010 00002227684 18/09/2025 1 18/09/2025 AM n.2

Contact Us

Perpustakaan Tun Seri Lanang, Universiti Kebangsaan Malaysia
43600 Bangi, Selangor Darul Ehsan,Malaysia
+603-89213446 – Consultation Services
019-2045652 – Telegram/Whatsapp
Email: helpdeskptsl@ukm.edu.my

Copyright ©The National University of Malaysia Library