International marketing / (Record no. 548344)

MARC details
000 -LEADER
fixed length control field 01218nam a2200349 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250918191429.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130611s2013 nyua 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780073529974 (hbk.)
Terms of availability RM701.26
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0073529974 (hbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201310310835
Level of effort used to assign nonsubject heading access points zabidah
Level of effort used to assign subject headings 201310310812
Level of effort used to assign classification zabidah
Level of effort used to assign subject headings 201310211242
Level of effort used to assign classification hamudah
y 06-11-2013
z hamudah
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- UKM
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF1009.5.C35 2013
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF1009.5
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .C35 2013
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Cateora, Philip R.
245 10 - TITLE STATEMENT
Title International marketing /
Statement of responsibility, etc. Philip R. Cateora, Mary C. Gilly, John L. Graham.
250 ## - EDITION STATEMENT
Edition statement 16th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill/Irwin,
Date of publication, distribution, etc. 2013.
300 ## - PHYSICAL DESCRIPTION
Extent xxxiii, 638 p. :
Other physical details col. ill. ;
Dimensions 29 cm.
500 ## - GENERAL NOTE
General note Includes indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element International business enterprises.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Gilly, Mary C.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Graham, John L.
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b15656202
b 2019-11-12
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type AM
Suppress in OPAC No
Call number prefix HF1009.5.C35 2013
914 ## - VTLS Number
VTLS Number vtls003532165
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields za
991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT)
a Graduate School of Business
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN TUN SERI LANANG
Operator's initials, OID (RLIN) 2013-11-06
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Printed Books
Language English
Country
-- 0
-- .b15656202
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Coded location qualifier Cost, normal purchase price Inventory number Total checkouts Total renewals Full call number Barcode Date last seen Copy number Price effective from Koha item type
        PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 1 701.26 .i20334060 5 1 HF1009.5.C35 2013 00002103879 18/09/2025 1 18/09/2025 AM

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