Winning the customer : (Record no. 512463)

MARC details
000 -LEADER
fixed length control field 01156nam a2200325 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250930133128.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120322s2012 nyu b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071775267 (hbk.)
Terms of availability RM77.50
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071775269 (hbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201206131816
Level of effort used to assign nonsubject heading access points zaina
Level of effort used to assign subject headings 201205301238
Level of effort used to assign classification zabidah
Level of effort used to assign subject headings 201205291532
Level of effort used to assign classification rahah
Level of effort used to assign subject headings 201205171617
Level of effort used to assign classification rasyilla
y 03-22-2012
z latihan
040 ## - CATALOGING SOURCE
Modifying agency UKM
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.I464
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .I464
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Imbriano, Lou.
245 10 - TITLE STATEMENT
Title Winning the customer :
Remainder of title turn consumers into fans and get them to spend more /
Statement of responsibility, etc. by Lou Imbriano, Elizabeth King.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. 2012.
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 214 p. ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
9 (RLIN) 60389
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Creative ability in business.
9 (RLIN) 59504
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer satisfaction.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer services.
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b15285765
b 2021-05-28
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type AM
Suppress in OPAC No
Call number prefix HF5415.I464
914 ## - VTLS Number
VTLS Number vtls003492383
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields za
991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT)
a Fakulti Ekonomi dan Pengurusan
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN TUN SERI LANANG
Operator's initials, OID (RLIN) 2012-09-03
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Printed Books
Language English
Country
-- 0
-- .b15285765
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Materials specified (bound volume or other part)
        PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 77.50 .i20005167   HF5415.I464 00002071503 18/09/2025 1 18/09/2025 AM  
        PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 72.40 .i20005179   HF5415.I464 00002072900 18/09/2025 1 18/09/2025 AM n. 2

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