Marketing research : (Record no. 377614)

MARC details
000 -LEADER
fixed length control field 01342nam a2200325 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250930122128.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 060904s2003 xxua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131494163
Terms of availability RM534.24
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 200609211105
Level of effort used to assign nonsubject heading access points zarina
Level of effort used to assign subject headings 200609041617
Level of effort used to assign classification mazarita
y 09-04-2006
z mazarita
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.2.B776 2005
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.2
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) B776 2005
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Burns, Alvin C.
245 10 - TITLE STATEMENT
Title Marketing research :
Remainder of title online research applications /
Statement of responsibility, etc. Alvin C. Burns, Ronald F. Bush
250 ## - EDITION STATEMENT
Edition statement 4th ed. update with SPSS 12.0
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N. J. :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. 2005
300 ## - PHYSICAL DESCRIPTION
Extent xxxi, 642 p. :
Other physical details ill. ;
Dimensions 27 cm. +
Accompanying material 1 CD-ROM (4 3/4 in.)
500 ## - GENERAL NOTE
General note 'SPSS student version 12.0 for Windows'--CD-ROM
500 ## - GENERAL NOTE
General note Book is accompanied by one CD, entitled'SPSS student version 12.0 for Windows' bearing the same call number and available at Bahagian Koleksi Media
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 611-628) and index
630 00 - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title SPSS for Windows
9 (RLIN) 53984
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
9 (RLIN) 60390
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bush, Ronald F.
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b13796082
b 2020-10-15
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type AM
Suppress in OPAC No
Call number prefix HF5415.2.B776 2005
914 ## - VTLS Number
VTLS Number vtls003334364
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields szj
991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT)
a Fakulti Ekonomi & Perniagaan - Pasca
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN TUN SERI LANANG
Operator's initials, OID (RLIN) 2006-04-09
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Printed Books
Language English
Country
-- 0
-- .b13796082
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 534.24 .i18211422 32 HF5415.2.B776 2005 00001470699 14/09/2025 1 14/09/2025 AM

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