The export marketing imperative / (Record no. 367652)

MARC details
000 -LEADER
fixed length control field 01372nam a2200349 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250914143145.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 050414s2004 ohua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324222580
Terms of availability RM149.73
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201010261515
Level of effort used to assign nonsubject heading access points jamil
Level of effort used to assign subject headings 200607041119
Level of effort used to assign classification zarina
Level of effort used to assign subject headings 200603071653
Level of effort used to assign classification mazarita
Level of effort used to assign subject headings 200603071651
Level of effort used to assign classification mazarita
y 03-07-2006
z mazarita
040 ## - CATALOGING SOURCE
Original cataloging agency UKM
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF1416.C953
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF1416
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .C953
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Czinkota, Michael R.
245 14 - TITLE STATEMENT
Title The export marketing imperative /
Statement of responsibility, etc. Michael R. Czinkota, Ilkka A. Ronkainen, Marta Ortiz-Buonafina
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Mason, OH :
Name of publisher, distributor, etc. Thomson,
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 252 p. :
Other physical details ill., map ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note 'American Marketing Association'
500 ## - GENERAL NOTE
General note Author's name given as Ortiz-Buonofina on spine and Maria Ortiz-Buonofina on p. [246]
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ronkainen, Ilkka A.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ortiz-Buonafina, Marta
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element American Marketing Association
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/fy054/2005274029.html">http://www.loc.gov/catdir/toc/fy054/2005274029.html</a>
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b13690450
b 2021-05-28
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type AM
Suppress in OPAC No
Call number prefix HF1416.C953
914 ## - VTLS Number
VTLS Number vtls003323109
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields szj
991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT)
a Program Pengurusan/Pemasaran/Perniagaan Antarabangsa
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN TUN SERI LANANG
Operator's initials, OID (RLIN) 2006-07-03
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Printed Books
Language English
Country
-- 0
-- .b13690450
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 149.73 .i1804766x 4 HF1416.C953 00001468056 14/09/2025 1 14/09/2025 AM

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