MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01611cam a22003138a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250914142516.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
040416s2004 ii 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0761932569 (US : paperback) |
| Terms of availability |
RM106.13 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
8178293900 (India : paperback) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201305171816 |
| Level of effort used to assign nonsubject heading access points |
lan |
| Level of effort used to assign subject headings |
200602131455 |
| Level of effort used to assign classification |
hamzah |
| Level of effort used to assign subject headings |
200601251245 |
| Level of effort used to assign classification |
mazarita |
| Level of effort used to assign subject headings |
200601251243 |
| Level of effort used to assign classification |
mazarita |
| y |
01-25-2006 |
| z |
mazarita |
| 040 ## - CATALOGING SOURCE |
|---|
| Modifying agency |
UKM |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HD69.B7K3725 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HD69.B7 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
K3725 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kapoor, Jagdeep, |
| Dates associated with a name |
1960- |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
9 brand shaastras : |
| Remainder of title |
nine successful brand strategies to build winning brands / |
| Statement of responsibility, etc. |
Jagdeep Kapoor |
| 246 3# - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Nine brand shaastras. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
New Delhi : |
| Name of publisher, distributor, etc. |
Response Books, |
| Date of publication, distribution, etc. |
2004. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
117 p. ; |
| Dimensions |
19 cm. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Need shaastra : brand category growth strategy -- Seed shaastra : brand idea growth strategy -- Heed shaastra : brand awareness growth strategy -- Deed shaastra : brand trials growth strategy -- Feed shaastra : brand repeats growth strategy -- Speed shaastra : brand sales growth strategy -- Creed shaastra : brand trust growth strategy -- Breed shaastra : brand market share growth strategy -- Exceed shaastra : brand profit growth strategy. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Brand name products |
| General subdivision |
Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Customer relations. |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Table of contents |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/ecip0417/2004008903.html.">http://www.loc.gov/catdir/toc/ecip0417/2004008903.html.</a> |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
|---|
| a |
.b13662557 |
| b |
2021-05-28 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
AM |
| Suppress in OPAC |
No |
| Call number prefix |
HD69.B7K3725 |
| 914 ## - VTLS Number |
|---|
| VTLS Number |
vtls003320163 |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
|---|
| a |
Pusat Pengajian Siswazah dan Perniagaan |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Library |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
2006-12-01 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b13662557 |
