Planning media : (Record no. 272717)

MARC details
000 -LEADER
fixed length control field 00958nam a2200289 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250914093716.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 000804s1996 xxuab b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 95-033743
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0135678358
Terms of availability RM285.42
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 200108291204
Level of effort used to assign nonsubject heading access points bedah
Level of effort used to assign subject headings 200108031506
Level of effort used to assign classification selamah
y 08-04-2000
z joriah
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) P95.815.D663
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) P95.815
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Donnelly, William J.
245 1# - TITLE STATEMENT
Title Planning media :
Remainder of title strategy and imagination /
Statement of responsibility, etc. William J. Donnelly
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J. :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. 1996
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 333 p. :
Other physical details ill., map ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mass media
General subdivision Planning
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Planning
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b12720082
b 2021-05-28
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type AM
Suppress in OPAC No
Call number prefix P95.815.D663
914 ## - VTLS Number
VTLS Number vtls000281330
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields za
991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT)
a Jabatan Komunikasi
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN TUN SERI LANANG
Operator's initials, OID (RLIN) 2000-04-08
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Printed Books
Language English
Country
-- 0
-- .b12720082
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 285.42 .i16201516 26 P95.815.D663 00001270345 13/09/2025 1 13/09/2025 AM

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