Trade marketing strategy / (Record no. 238391)

MARC details
000 -LEADER
fixed length control field 00873nam a2200265 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250914083203.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 981208s1993 xxk 00 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1853962139
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
y 08-18-1999
z load
043 ## - GEOGRAPHIC AREA CODE
Geographic area code e-uk---
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.1263
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .D385
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Davies, Gary.
245 10 - TITLE STATEMENT
Title Trade marketing strategy /
Statement of responsibility, etc. Gary Davies.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Paul Chapman Pub.,
Date of publication, distribution, etc. 1993.
300 ## - PHYSICAL DESCRIPTION
Extent 225 pages :
Other physical details illustrations ;
Dimensions 24 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Industrial marketing
General subdivision United Kingdom
-- Management
-- Case studies.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
General subdivision United Kingdom
-- Case studies.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Retail trade
General subdivision United Kingdom
-- Case Studies.
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b12370988
b 2024-07-23
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type AM
Suppress in OPAC No
Call number prefix HF5415.1263 .D385
914 ## - VTLS Number
VTLS Number vtls000244525
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields HY
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN TUN SERI LANANG
Operator's initials, OID (RLIN) 1999-05-08
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Printed Books
Language English
Country
-- 0
-- .b12370988
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 0.00 .i15592042 5 HF5415.1263.D385 00000493203 13/09/2025 1 13/09/2025 AM

Contact Us

Perpustakaan Tun Seri Lanang, Universiti Kebangsaan Malaysia
43600 Bangi, Selangor Darul Ehsan,Malaysia
+603-89213446 – Consultation Services
019-2045652 – Telegram/Whatsapp
Email: helpdeskptsl@ukm.edu.my

Copyright ©The National University of Malaysia Library