Managing the advertising process / (Record no. 139959)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01026nam a2200325 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250914012011.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 981208s1976 xxk 00 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0347011098 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201802280956 |
| Level of effort used to assign nonsubject heading access points | hayat |
| y | 08-18-1999 |
| z | load |
| 043 ## - GEOGRAPHIC AREA CODE | |
| Geographic area code | e------ |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5827.K6[00008014990] |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5827 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | .K4 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kennedy, Sherril. |
| 245 10 - TITLE STATEMENT | |
| Title | Managing the advertising process / |
| Statement of responsibility, etc. | Sherril H. Kennedy, David R. Corkindale. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Farnborough, Hants. : |
| Name of publisher, distributor, etc. | Saxon House, |
| Date of publication, distribution, etc. | 1976. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 283 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Saxon House studies |
| 500 ## - GENERAL NOTE | |
| General note | Includes indexes. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | p. 245-278. |
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note | 5. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| General subdivision | Management. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| Geographic subdivision | Europe. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Corkindale, David R. |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | .b1138265x |
| b | 2021-05-28 |
| c | 2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | AM |
| Suppress in OPAC | No |
| Call number prefix | HF5827.K6[00008014990] |
| 914 ## - VTLS Number | |
| VTLS Number | vtls000143428 |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) | |
| a | Fakulti Pengurusan Perniagaan |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| Library | PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) | 1999-05-08 |
| Cataloger's initials, CIN (RLIN) | m |
| Material Type (Sierra) | Printed Books |
| Language | English |
| Country | |
| -- | 0 |
| -- | .b1138265x |
| Withdrawn status | Lost status | Materials specified (bound volume or other part) | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| n.4 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | 12/11/2019 | - | 0.00 | .i13460377 | 2 | HF5824.K4 | 00000233060 | 13/09/2025 | 1 | 13/09/2025 | AM | ||||
| PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | PILIH SIMPAN-P. TUN SERI LANANG (ARAS 1) | 12/11/2019 | - | 0.00 | .i13460353 | HF5827.K6[00008014990] | 00000232097 | 13/09/2025 | 1 | 13/09/2025 | AM | ||||||
| n.3 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | PILIH SIMPAN-P. TUN SERI LANANG (ARAS 1) | 12/11/2019 | - | 0.00 | .i13460365 | HF5824.K4[00008014983] | 00000233066 | 13/09/2025 | 1 | 13/09/2025 | AM | |||||
| n.1 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | PILIH SIMPAN-P. TUN SERI LANANG (ARAS 1) | 12/11/2019 | - | 0.00 | .i13460389 | HF5823.K4[00008014981] | 00000231348 | 13/09/2025 | 1 | 13/09/2025 | AM | |||||
| n.2 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | PILIH SIMPAN-P. TUN SERI LANANG (ARAS 1) | 12/11/2019 | - | 0.00 | .i13460390 | HF5824.K4[00008014982] | 00000233072 | 13/09/2025 | 1 | 13/09/2025 | AM |