Humor in advertising : (Record no. 101911)

MARC details
000 -LEADER
fixed length control field 00809nam a2200229 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250913132315.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 981208s1982 xxu 000 0 eng
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201211281441
Level of effort used to assign nonsubject heading access points zaina
y 08-18-1999
z load
040 ## - CATALOGING SOURCE
Modifying agency UKM
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5821
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .M32 1982 tesis
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Madden, Thomas Justin.
245 10 - TITLE STATEMENT
Title Humor in advertising :
Remainder of title applications of a hierarchy of effect paradigm /
Statement of responsibility, etc. Thomas justin Madden.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Amherst, Mass. :
Name of publisher, distributor, etc. University of Massachusetts,
Date of publication, distribution, etc. 1982.
300 ## - PHYSICAL DESCRIPTION
Extent 204 p. ;
Dimensions 21 cm.
502 ## - DISSERTATION NOTE
Dissertation note Thesis (Ph.D) University of Massachusetts, 1982
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b11000867
b 2020-09-28
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type TERHAD
Suppress in OPAC No
Call number prefix HF5821 .M32 1982 tesis
914 ## - VTLS Number
VTLS Number vtls000103982
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN TUN SERI LANANG
Operator's initials, OID (RLIN) 1999-05-08
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Thesis
Language English
Country
-- 0
-- .b11000867
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG PILIH SIMPAN TESIS-P. TUN SERI LANANG *ARAS 5 12/11/2019 - 0.00 .i12294974   HF5821 .M32 1982 [00008050360] 00000396843 13/09/2025 1 13/09/2025 TERHAD

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