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American mass media : industries and issues /

Atwan, Robert

American mass media : industries and issues / Robert Atwan, Barry Orton, William Vesterman - 1st ed. - New York : Random House, 1978 - xx, 475 p. : ill. ; 24 cm.

Includes index

Bibliography : p. 464-466

ISBN: 0394320298 8.95

LCCN: 77-16598

Subjects--Topical Terms:
Mass media--Addresses, essays, lectures--United States
Communication and traffic--Addresses, essays, lectures--United States
Advertising--Addresses, essays, lectures--United States
Mass society--Addresses, essays, lectures

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