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Customer Processes in Business-to-Business Service Transactions

Frauendorf, Janine.

Customer Processes in Business-to-Business Service Transactions [electronic resource] / by Janine Frauendorf. - Wiesbaden : Deutscher Universitats-Verlag 2006. - 300 p. : ill., digital ; 23 cm.

ISBN: 9783835094475 (electronic bk.)

Subjects--Topical Terms:
Economics/Management Science.
Marketing.

Dewey Class. No.: 330

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Customer Processes in Business-to-Business Service Transactions

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