Service strategy : management moves for customer results /

Horovitz, Jacques, 1947-

Service strategy : management moves for customer results / Jacques Horovitz - 2nd ed. - Harlow [England] : Prentice Hall/Financial Times, 2004. - xv, 205 p. : ill. ; 24 cm.

Rev. ed. of: The seven secrets of service strategy. 2000 Includes index

0273675834 (alk. paper) RM255.67


Customer services--Management
Consumer satisfaction
Customer relations

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