| 000 | 00802nam a2200217 a 4500 | ||
|---|---|---|---|
| 008 | 981208s1970 xxua b 00 eng | ||
| 039 | 9 |
_a201508251437 _brohana _c201202240931 _dariff _y08-18-1999 _zload |
|
| 040 | _aUKM | ||
| 090 |
_aHF5415 _b.H1867 |
||
| 245 | 0 | 0 |
_aHandbook of modern marketing / _cVictor P. Buell: editor-in-chief; Carl Heyel: coordinating editor. |
| 260 |
_aNew York : _bMcGraw-Hill, _c1970. |
||
| 300 |
_a1 v. (various pagings). : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographies. | ||
| 650 | 0 |
_aMarketing. _960389 |
|
| 700 | 1 |
_aBuell, Victor P. _935854 |
|
| 907 |
_a.b10921205 _b2023-03-15 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415 .H1867 |
||
| 914 | _avtls000095739 | ||
| 991 | _aFakulti Pengurusan Perniagaan | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _gxxu _y0 _z.b10921205 |
||
| 999 |
_c93954 _d93954 |
||