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| 005 | 20250913103955.0 | ||
| 008 | 981208s1984 xxua 001 eng | ||
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| 090 | _aHF5411.A153 1984 | ||
| 090 | _aHF5411 | ||
| 111 | 2 |
_aAMA Winter Educator's Conference _n(2nd : _d1984 : _cFt. Lauderdale FL.) |
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| 245 | 1 | 0 |
_aAMA winter educators' conference : _bscientific method in marketing / _cedited by Paul F. Anderson, Michael J. Ryan |
| 260 |
_aChicago : _bAmerican Marketing Association, _c1984 |
||
| 300 |
_a299 p. : _bill. ; _c29 cm. |
||
| 440 | 0 | _aProceedings series / American Marketing Association | |
| 650 | 0 |
_aMarketing _vCongresses |
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| 650 | 0 |
_aMarketing research _vCongresses |
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| 700 | 1 | _aAnderson, Paul F. | |
| 700 | 1 | _aRyan, Michael J. | |
| 711 | 2 | _aAmerican Marketing Association | |
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_a.b10067152 _b2021-05-28 _c2019-11-12 |
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| 942 |
_c01 _n0 _kHF5411.A153 1984 |
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| 990 | _amur | ||
| 991 | _aFakulti Pengurusan Perniagaan | ||
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_at _b1999-05-08 _cm _da _feng _gxxu _y0 _z.b10067152 |
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