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| 005 | 20250913125728.0 | ||
| 008 | 981208s1972 xxu 000 0 eng | ||
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| 040 | _aUKM | ||
| 090 | _aHF5821.F74 | ||
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_aHF5821 _b.F74 |
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| 245 | 0 | 0 |
_aFrontiers of advertising theory and research : _ba symposium honoring C. H. Sandage / _cedited by Hugh W. Sargent |
| 260 |
_aCalif : _bPacific Books, _c1972 |
||
| 300 |
_a191 p. : _bport. ; _c24 cm. |
||
| 500 | _aPapers presented at Allerton House, University of Illinois, on May 23-24, 1968. | ||
| 504 | _aIncludes bibliographical references | ||
| 650 | 0 | _aAdvertising | |
| 650 | 0 |
_aAdvertising _xResearch |
|
| 650 | 0 |
_aAdvertising _xStudy and teaching |
|
| 700 | 1 | _aSargent, Hugh Williams, 1914- | |
| 700 | 1 | _aSandage, C. H. (Charles Harold) 1902- | |
| 907 |
_a.b10820693 _b2021-05-28 _c2019-11-12 |
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| 942 |
_c01 _n0 _kHF5821.F74 |
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| 914 | _avtls000085245 | ||
| 991 | _aFakulti Ekonomi | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _gxxu _y0 _z.b10820693 |
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_c83923 _d83923 |
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