000 00865nam a2200277 a 4500
005 20250930094259.0
008 981208s1980 xxu 00 0 eng
020 _a0155241001
039 9 _a200912241631
_blan
_y08-18-1999
_zload
040 _aUKM
043 _an-us---
090 _aHF5813.U6K38
090 _aHF5813.U6
_b.K38
100 1 _aKaufman, Louis, b.1922
245 1 0 _aEssentials of advertising /
_cLouis Kaufman
260 _aNew York :
_bHarcourt Brace Jovanovich,
_c1980
300 _axiv, 575 p. :
_bill. ;
_c25 cm.
650 _aAdvertising
_zUnited States
_961805
650 _aAdvertising
_xUnited States
_xCase studies
907 _a.b10708121
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHF5813.U6K38
914 _avtls000073599
991 _aFakulti Ekonomi
998 _at
_b1999-05-08
_cm
_da
_feng
_gxxu
_y0
_z.b10708121
999 _c72698
_d72698