| 000 | 01147nam a2200325 a 4500 | ||
|---|---|---|---|
| 005 | 20250919174823.0 | ||
| 008 | 100716s2009 nyu b 001 0 eng | ||
| 020 |
_a9780273718567 (cased : alk. paper) _cRM251.75 |
||
| 039 | 9 |
_a201011031713 _bzarina _c201010200939 _dsanusi _y07-16-2010 _zsanusi |
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| 040 | _aUKM | ||
| 090 | _aHF5415.13.K64 2009e | ||
| 090 |
_aHF5415.13 _b.K64 2009e |
||
| 245 | 0 | 0 |
_aMarketing management / _cPhilip Kotler ... [et al.] |
| 250 | _aEuropean ed. | ||
| 260 |
_aNew York : _bPrentice Hall Financial Times, _c2009 |
||
| 300 |
_axxxviii, 888 p. : _bill. ; _c28 cm. |
||
| 500 | _aInspired by the American ed. of same title | ||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aMarketing _zEurope _xManagement |
|
| 650 | 0 |
_aMarketing _xManagement |
|
| 700 | 1 | _aKotler, Philip | |
| 700 | 1 |
_aKotler, Philip. _tMarketing management |
|
| 907 |
_a.b14767612 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.13.K64 2009e |
||
| 914 | _avtls003437803 | ||
| 990 | _aszj | ||
| 991 | _aFakultri Ekonomi & Perniagaan | ||
| 998 |
_at _b2010-03-07 _cm _da _feng _gnyu _y0 _z.b14767612 |
||
| 999 |
_c680208 _d680208 |
||