000 01137nam a2200313 a 4500
005 20250919174809.0
008 100712s2006 enka b 001 0 eng
020 _a9781845421007 (hbk.) :
_cRM698.82
020 _a1845421000 (hbk.)
039 9 _a201011181217
_bzabidah
_c201011181216
_dzabidah
_c201011021114
_dsanusi
_c201011021107
_dsanusi
_y07-12-2010
_zrasyilla
040 _aUKM
090 _aHF5415.2.H366
090 _aHF5415 .2
_b.H366
245 0 0 _aHandbook of qualitative research methods in marketing /
_cedited by Russell W. Belk
260 _aCheltenham, UK :
_bEdward Elgar,
_c2006
300 _axi, 595 p. :
_bill. ;
_c26 cm.
504 _aIncludes bibliographical references and index
650 0 _aMarketing research
_xMethodology
650 0 _aConsumers
_xResearch
_xMethodology
650 0 _aQualitative research
_xMethodology
700 1 _aBelk, Russell W.
907 _a.b14764702
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHF5415.2.H366
914 _avtls003437507
990 _aza
991 _aFakulti Ekonomi & Perniagaan
998 _at
_b2010-12-07
_cm
_da
_feng
_genk
_y0
_z.b14764702
999 _c679925
_d679925