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| 007 | cr nn 008maaau | ||
| 008 | 090212s2006 gw q j eng d | ||
| 020 | _a9783835093553 (electronic bk.) | ||
| 020 | _a9783835005174 (paper) | ||
| 035 | _a(Springer)978-3-8350-0517-4 | ||
| 039 | 9 |
_y02-12-2009 _zmuhaimin |
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_aHF5438.8.K48 _b.W474 2006 |
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| 100 | 1 | _aWengler, Stefan. | |
| 245 | 1 | 0 |
_aKey Account Management in Business-to-Business Markets _h[electronic resource] : _bAn Assessment of Its Economic Value / _cby Stefan Wengler. |
| 260 |
_aWiesbaden : _bDeutscher UniversitSts-Verlag _c2006. |
||
| 300 |
_axiv, 294 p. _bill., digital ; |
||
| 650 | 0 |
_aSelling _xKey accounts. |
|
| 650 | 0 |
_aMarketing _xKey accounts. |
|
| 650 | 0 |
_aConsumers _xManagement. |
|
| 650 | 0 |
_aTransaction costs _xManagement. |
|
| 710 | 2 | _aSpringerLink (Online service) | |
| 773 | 0 | _tSpringer e-books | |
| 856 | 4 | 0 | _uhttps://eresourcesptsl.ukm.remotexs.co/user/login?url=http://dx.doi.org/http://dx.doi.org/10.1007/978-3-8350-9355-3 |
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_a.b1440784x _b2025-04-14 _c2019-11-12 |
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_n0 _kHF5438.8.K48 .W474 2006 |
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