000 02427nam a22003971i 4500
001 SAGE000014499
005 20250919150625.0
006 m o d
007 cr un|||||||||
008 220315s2020 enka fob 001 0 eng d
020 _a9781529721522 (ebook) :
_cNo price
035 _a(OCoLC)1228896568
040 _aCaToSAGE
_beng
_erda
_epn
_cCaToSAGE
_dUtOrBLW
050 4 _aHM742
_b.A34 2020
082 0 4 _a302.231
100 1 _aAiello, Giorgia,
_eauthor.
245 1 0 _aVisual communication :
_bunderstanding images in media culture /
_cGiorgia Aiello, Katy Parry.
264 1 _aLondon :
_bSAGE Publications Ltd,
_c2020.
300 _a1 online resource (300 pages) :
_billustrations
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
504 _aIncludes bibliographical references and index.
520 8 _aVisual Communication: Understanding Images in Media and Culture provides a theoretical and empirical toolkit to examine implications of mediated images. It explores a range of approaches to visual analysis, while also providing a hands-on guide to applying methods to students' own work. The book: Illustrates a range of perspectives, from content analysis and semiotics, to multimodal and critical discourse analysis Explores the centrality of images to issues of identity and representation, politics and activism, and commodities and consumption Brings theory to life with a host of original case studies, from celebrity videos on Youtube and civil unrest on Twitter, to the lifestyle branding of Vice Media and Getty Images Shows students how to combine approaches and methods to best suit their own research questions and projects An invaluable guide to analysing contemporary media images, this is essential reading for students and researchers of visual communication and visual culture.
588 _aDescription based on XML content.
650 0 _aVisual communication.
650 0 _aVisual analytics.
650 0 _aSocial media and society.
700 1 _aParry, Katy,
_d1973-
_eauthor.
776 0 8 _iPrint version :
_z9781412962247
856 4 0 _3SAGE Knowledge
_uhttps://sk.sagepub.com/books/visual-communication-understanding-images-in-media-culture
907 _a.b17031667
_b2024-05-14
_c2024-05-07
942 _n0
998 _ae
_b2024-05-07
_cm
_dz
_feng
_genk
_y0
_z.b17031667
999 _c669814
_d669814