| 000 | 01722cam a2200325 i 4500 | ||
|---|---|---|---|
| 008 | 230314s2021 nyua j b 001 0 eng | ||
| 020 |
_a9781260571233 _qpaperback _cRM154.00 (PTSL) |
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| 040 |
_aDLC _beng _erda _cDLC _dDLC _dUKM _erda |
||
| 090 |
_aHD30.28 _b.R676 2021 |
||
| 100 | 1 |
_aRothaermel, Frank T., _eauthor. |
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| 245 | 1 | 0 |
_aStrategic management / _cFrank T. Rothaermel, Georgia Institute of Technology. |
| 250 | _aFifth edition. | ||
| 264 | 1 |
_aNew York, NY : _bMcGraw-Hill Education, _c[2021] |
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| 300 |
_axxvii, 544 pages : _billustrationss (chiefly color) ; _c26 cm. |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_aunmediated _bn _2rdamedia |
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| 338 |
_avolume _bnc _2rdacarrier |
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| 504 | _aIncludes references and index. | ||
| 520 |
_a'Strategic Management brings conceptual frameworks to life via examples that cover products and services from companies with which students are familiar, such as Facebook, Google, Tesla, Starbucks, Apple, McDonald's, Disney, Airbnb, and Uber. Liberal use of such examples aids in making strategy relevant to students' lives and helps them internalize strategy concepts and frameworks'-- _cProvided by publisher. |
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| 526 | _aBuku bacaan asas Fakulti Ekonomi Pengurusan. | ||
| 650 | 0 | _aStrategic planning. | |
| 650 | 0 | _aManagement. | |
| 907 |
_a.b16971759 _b2023-05-10 _c2023-03-14 |
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| 942 |
_c01 _n0 _kHD30.28 .R676 2021 |
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| 949 | _o101026711 | ||
| 990 | _aaz | ||
| 991 | _aFakulti Ekonomi Pengurusan | ||
| 998 |
_at _b2023-05-08 _cm _da _feng _gnyu _y0 _z.b16971759 |
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| 999 |
_c664042 _d664042 |
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