000 03139cam a22003978i 4500
008 210310s2021 enk b 001 0 eng
020 _a9780367510572
_qhardback
_cRM262.29 (PTSL)
020 _a9780367510589
_q(paperback)
040 _aDLC
_beng
_erda
_cDLC
_dUKM
_erda
042 _apcc
090 _aHD45
_b.K443
100 1 _aKennard, Mike,
_d1971-
_eauthor.
245 1 0 _aInnovation and entrepreneurship /
_cMike Kennard.
264 1 _aLondon And New York:
_bRoutledge,
_c2021.
264 4 _c©2021.
300 _a114 pages ;
_c22 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
490 0 _aManagement practice essentials
504 _aIncludes bibliographical references and index.
505 _aWhat are innovation and entrepreneurship? -- Ideas, opportunities and creativity -- New venture start-up and growth -- Developing and sustaining innovative and entrepreneurial organisations -- Knowledge management, collaboration and user-centred innovation -- Intellectual property and open innovation -- Disruptive innovation and technology management -- Strategic innovation management.
520 _a'The effective management of innovation and entrepreneurship is vitally important for managers, organisations and governments. This concise textbook examines strategic approaches and concepts relevant for the effective management of innovation and entrepreneurship, supported by practical insights from a variety of industry sectors. The book: Identifies the key challenges and dilemmas faced by managers and executives charged with leading, stimulating and sustaining innovation within large complex organisations; Explores the critical factors that drive entrepreneurial venture creation and growth including the search for opportunities, the management of risk and the evaluation of alternative funding sources; Considers how innovation and entrepreneurship can be facilitated through the development of technology, knowledge, intellectual property and networks Each chapter includes an essential summary of the key points, a practical example focussing on innovation and entrepreneurship in action, discussion and reflection activities, as well as further reading suggestions. Innovation and Entrepreneurship provides a practical and concise introduction for executive education students studying MSc and MBA apprenticeship programmes, as well as supplementary reading for postgraduate students studying modules on Innovation and Entrepreneurship'--
_cProvided by publisher.
650 0 _aTechnological innovations
_xManagement.
_960952
650 0 _aTechnological innovations
_xEconomic aspects.
650 0 _aNew products.
650 0 _aCreative ability in business.
_959504
650 0 _aEntrepreneurship.
_959663
907 _a.b16875060
_b2021-11-02
_c2021-09-01
942 _c01
_n0
_kHD45 .K443
949 _o101017363
990 _arab
991 _aCESMED
998 _at
_b2021-09-01
_cm
_da
_feng
_genk
_y0
_z.b16875060
999 _c654788
_d654788