000 02609cam a2200349 i 4500
008 190729s2020 enka ob 001 0 eng
020 _a9780367200114
_qhardback
_cRM203.54 (PTSL)
040 _aDLC
_beng
_cDLC
_erda
_dDLC
_dUKM
_erda
090 _aHF5549.5.E45
_bE997 2020
245 0 0 _aExploring internal communication :
_btowards informed employee voice /
_cedited by Kevin Ruck.
250 _a4th edition.
264 1 _aLondon ;
_aNew York :
_bRoutledge,
_c2020.
264 4 _a©2020.
300 _axxiii,232 pages:
_billustrations;
_c26 cm.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
500 _aPrevious edition entered under: Author Kevin Ruck.
504 _aIncludes bibliographical references and index.
520 _a'Exploring Internal Communication has long been the go-to publication for internal communication, public relations and human resources practitioners who want their practice to be grounded in research and guided by evidence-based advice. The new fourth edition has been comprehensively updated throughout to reflect the latest practices in internal communication. Notably, the use of social media within organisations is covered in recognition of the increasing integration of digital platforms such as Workplace by Facebook, Slack and Yammer. A greater understanding of the different communication roles played by line managers and senior managers is emerging, and this is explored to help those managers understand what is expected of them and how to succeed as they communicate within this changing environment. And, the demands of channel management are becoming increasingly complex; this edition helps practitioners negotiate this complexity. Enriched with models, tips and case studies, this book is an indispensable tool for both students and practitioners alike'--
_cProvided by publisher.
588 _aDescription based on print version record and CIP data provided by publisher.
650 0 _aCommunication in personnel management.
650 0 _aCommunication in management.
700 1 _aRuck, Kevin,
_eeditor.
907 _a.b16871996
_b2021-09-07
_c2021-08-17
942 _c01
_n0
_kHF5549.5.E45 E997 2020
949 _o101010617
990 _anma
991 _aFakulti Sains Sosial dan Kemanusiaan
998 _at
_b2021-08-17
_cm
_da
_feng
_genk
_y0
_z.b16871996
999 _c654490
_d654490