| 000 | 02364nam a22004218i 4500 | ||
|---|---|---|---|
| 001 | CR9781107706552 | ||
| 005 | 20250919142045.0 | ||
| 006 | m|||||o||d|||||||| | ||
| 007 | cr|||||||||||| | ||
| 008 | 131105s2015||||enk o ||1 0|eng|d | ||
| 020 | _a9781107706552 (ebook) | ||
| 020 | _z9781107069206 (hardback) | ||
| 020 | _z9781107641426 (paperback) | ||
| 040 |
_aUkCbUP _beng _erda _cUkCbUP |
||
| 050 | 0 | 0 |
_aHF5415.32 _b.C36 2015 |
| 082 | 0 | 0 |
_a658.8/342 _223 |
| 245 | 0 | 4 |
_aThe Cambridge Handbook of Consumer Psychology / _cedited by Michael I. Norton, Derek D. Rucker, Cait Lamberton. |
| 264 | 1 |
_aCambridge : _bCambridge University Press, _c2015. |
|
| 300 |
_a1 online resource (xxii, 767 pages) : _bdigital, PDF file(s). |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_acomputer _bc _2rdamedia |
||
| 338 |
_aonline resource _bcr _2rdacarrier |
||
| 490 | 1 | _aCambridge handbooks in psychology | |
| 500 | _aTitle from publisher's bibliographic system (viewed on 05 Oct 2015). | ||
| 520 | _aWhy do consumers make the purchases they do, and which ones make them truly happy? Why are consumers willing to spend huge sums of money to appear high status? This handbook addresses these key questions and many more. It provides a comprehensive overview of consumer psychology, examining cutting-edge research at the individual, interpersonal, and societal levels. Leading scholars summarize past and current findings and consider future lines of inquiry to deepen our understanding of the psychology behind consumers' decision making, their interactions with other consumers, and the effects of societal factors on consumption. The Cambridge Handbook of Consumer Psychology will act as a valuable guide for faculty as well as graduate and undergraduate students in psychology, marketing, management, sociology, and anthropology. | ||
| 650 | 0 |
_aConsumers _xPsychology. |
|
| 650 | 0 | _aConsumer behavior. | |
| 700 | 1 |
_aNorton, Michael I., _d1975- _eeditor. |
|
| 700 | 1 |
_aRucker, Derek D., _d1977- _eeditor. |
|
| 700 | 1 |
_aLamberton, Cait, _d1975- _eeditor. |
|
| 776 | 0 | 8 |
_iPrint version: _z9781107069206 |
| 830 | 0 | _aCambridge handbooks in psychology. | |
| 856 | 4 | 0 | _uhttps://doi.org/10.1017/CBO9781107706552 |
| 907 |
_a.b16845821 _b2020-12-22 _c2020-12-22 |
||
| 942 | _n0 | ||
| 998 |
_a1 _b2020-12-22 _cm _da _feng _genk _y0 _z.b16845821 |
||
| 999 |
_c651925 _d651925 |
||